5-Year Jail Sentence For Fake Review Scammer
Here’s some e-commerce marketing advice: Don’t buy fake reviews! We get it; it’s tempting — but also against regulations! And...
The “All Natural” Marketing Conundrum: A Quick Overview
“Natural.” Legally speaking, it’s a deceptively complex word, but the Food and Drug Administration wants to change that. What Does...
Amazon Censured Over Kids’ Apps That Encourage Spending
Amazon settled an FTC COPPA case. Federal regulators charged the online retailer with improperly billing parents for purchases made by...
Technology Law News: Common Carrier Loophole Could Benefit Online Business Behemoths
The FTC may score a win, courtesy of the Ninth Circuit. The bench opted to revisit the FTC’s case against...
Reminder: The FTC Punishes Influencers That Don’t Disclose
Hi there, social media influencer: noteworthy things are happenings in the e-commerce world! Make note: 1) the FTC put celebrity...
Made in the USA: What Are The Labeling Rules?
Lately, people are talking about U.S. manufacturing — which made us take note of a recent FTC action. The nation’s...
FTC Sued Prevagen Over Representation Of Placebo Results
The FTC sued Prevagen’s marketers. Charge: Unsubstantiated marketing. Is the FTC’s claim meritless? Prevagen says yes — and they’re fighting...
Homeopathic Marketing Guidelines: FTC Issues New Rules
The FTC has zero time for homeopathic hyperbole. Called the “Enforcement Policy Statement on Marketing Claims for Over-the-Counter (OTC) Homeopathic...
Social Media Marketing Maven: Chrissy Teigen
When she’s not lip sync battling, Chrissy Teigen apparently ponders social media marketing mysteries! Recently, the brand influencer Twitter-shared some...
Native Advertising Rules Are Now In Effect (And The FTC Is On The Hunt)!
Don’t Let The FTC Decimate Your Profits A quick reminder. Native advertising rules are now in effect! At the end...
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